Jan 7, 20213 min read

SEO- Search Engine Optimization Services (Overview of 2020')

Understanding SEO- Search Engine Optimization

Search Engine Optimization (SEO) is the tool that is used on search engine websites such as Google, Yahoo, or Bing to improve the position of a website on search engine results pages (SERPs). Implementing an SEO plan for your business will attract customer traffic to your website as well as boost your sales.

The ultimate goal of the Pearl Organization SEO Department is to help clients effectively achieve their business objectives. The company's SEO experts follow the SEO protocol in such a way that it helps clients maintain a safe and reliable relationship with their possible audience.

Why is SEO so important for your business?

It helps to increase organic traffic to your website which in turn results in better customer engagement.
It improves the overall user experience of the website.
It enhances the visibility of your website and boosts up the site rankings.
It results in better revenue and sales generation.

Pearl Organisation works effectively on the two most important strategies of SEO

ON-PAGE SEO

On-page SEO is the process of optimizing various sections of your website that impact the rankings on the search engine. When a website appears on the results pages of the search engine, there is a set of criteria that are to be decided such as website usage, optimized content, page speed, keywords used, headings, title tags, etc. All these factors are correlated with how your website will rank on the search engine.

OFF-PAGE SEO

Off-Page SEO refers to all types of activities that are being performed outside the limits of the website. This includes the generation of backlinks from other high ranking websites and ultimately enhances the power of your domain.

The basic actions done during the Off-Page SEO are:

Social bookmarking
Creating links
Brand mentioning
Commenting
Content marketing

How SEO is worked upon in Pearl Organisation

Pearl Organization acknowledges every client's requirements and assists them to meet them.

Search engine optimization is the only effective approach to manage and acquire higher ranks on the search engines for people who are running a business and own a website.

Let’s get you familiar with the type of work done on SEO by the Pearl Organisation:

Higher rankings for the website

SEO is the most trusted and inexpensive tool to ensure a higher ranking for your website, furthermore, it successfully pulls in clients who actively search your product or service.

It helps to expand your business organically at an efficient rate.

More lead generation

Once your website starts showing up on the higher positions on the search engine, you have more chances to increase your leads and hence upliftment of your sales.

Economical

SEO is known to be a cost-effective and affordable method to grow your business, the only cost you will incur is hiring the best SEO firm for your brand.

Builds trusts and increases credibility

Search engines usually show certain pages that are found to be more relevant than the others in any way. Hence, when your website gets a high rank on the search engines, it encourages the clients to trust the SEO firm in which they have invested and enables the audience to trust the highly ranked business.

Increased followers on the social media platform

Whenever a site gets a higher rank, the audience actively starts following the social media accounts of the business which ultimately leads to an increase in the number of followers.

Clientele statistics of Pearl Organisation

Number of Countries we are serving - 103

Number of Clients who availed our SEO services - 2768

Percentage clientele for SEO worldwide - 69.2%

The list of countries where our happy clients live is as follows:

INDIA

United States

United Kingdom

Canada

Singapore

Dubai

Kuwait